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žžƵ in the Media: Upgrading the Historic Hotel Maytag

August 04, 2022
Architecture Multifamily Restoration

žžƵ’s Matt Coen, AIA speaks with Architizer about the process of renovating and restoring the iconic building and how modern upgrades have positioned the Hotel Maytag as an essential cultural landmark and competitive economic asset.

Originally constructed in 1926, the Hotel Maytag served as Newton, Iowa’s main event hub until the mid-1960s when its main ballroom closed. Over the next decades the structure underwent multiple ownership changes until, in 2017, rehabilitation efforts began in earnest.

The Hotel Maytag in Newton, Iowa by žžƵ. Photo by IRIS22 Productions.

The Hotel Maytag in Newton, Iowa by žžƵ. Photo by Jacob Sharp Photography.

Today, the Hotel Maytag has been transformed, bringing to life 45 new apartments, a rehabilitated Capitol Theater and Midtown Café and several new retail shops. The theater, now known as the Capitol II Theater, incorporates technology-rich, modern upgrades set against its uniquely historic aesthetic, positioning the Hotel Maytag as an essential cultural landmark and competitive economic asset. Architizer recently spoke with žžƵ Senior partner Matt Coen, AIA, about the process of renovating and restoring the iconic building.

Written by Erin Van Zee, Communications Director